
Qualtrics is making its largest acquisition ever with a $6.75 billion deal to purchase Press Ganey Forsta in a bid enhance the corporate’s expertise administration platform.
Press Ganey Forsta builds software program to assist corporations perceive their clients and stakeholders. It focuses on healthcare and has greater than 43,000 clients globally.
Qualtrics, based mostly in Provo, Utah, and Seattle, provides related know-how that helps corporations collect knowledge and enhance the experiences and interactions that clients, workers, and others have with their services.
Qualtrics CEO Zig Serafin mentioned the deal “will speed up the adoption of AI and create essentially the most complete platform for enhancing the human expertise.”
“There’s no extra vital proving floor for expertise administration than healthcare, the place higher experiences for sufferers and workers immediately influence higher outcomes and high quality of care,” Serafin mentioned in a press release. He called the deal a “landmark second” for the corporate.
Qualtrics has been rolling out a number of AI-powered merchandise and options to assist corporations collect and analyze buyer suggestions.
Qualtrics is shopping for Press Ganey Forsta with a mixture of money and fairness. The acquisition is predicted to shut within the coming months.
As soon as publicly traded, Qualtrics was acquired by Silver Lake and Canada Pension Pan Funding Board in a personal fairness deal in 2023.
Associated: How AI is changing the way companies listen and build products, with Brad Anderson of Qualtrics