Jamie Siminoff has lived the American Dream in some ways — recovering from an unsuccessful look on Shark Tank to finally promote good doorbell firm Ring to Amazon for a reported $1 billion in 2018.
However as with most entrepreneurial journeys, the fact was far much less glamorous. Siminoff guarantees to inform the unvarnished story in his debut ebook, Ding Dong: How Ring Went From Shark Tank Reject to Everyone’s Front Door, due out Nov. 10.
“I by no means got down to write a ebook, however after a decade of chaos, failure, wins, and the whole lot in between, I noticed this can be a story price telling,” Siminoff stated within the announcement, describing Ding Dong because the “uncooked, true story” of constructing Ring, together with practically operating out of cash a number of instances.
He added, “My hope is that it offers anybody on the market chasing one thing large just a little extra gasoline to maintain going. As a result of typically being ‘too dumb to fail’ is strictly what will get you thru.”
Siminoff rejoined the Seattle tech large earlier this yr after stepping away in 2023. He’s now vp of product, overseeing the corporate’s dwelling safety digital camera enterprise and associated units together with Ring, Blink, Amazon Key, and Amazon Sidewalk.
Preorders for the ebook are now open on Amazon.
